By Lee Odden
Attract, interact, and encourage your consumers with an "Optimize and Socialize" content material advertising strategy
Optimize is designed to offer readers a pragmatic method of integrating seek and social media optimization with content material advertising and marketing to spice up relevance, visibility, and client engagement. businesses, huge and small, will enjoy the functional making plans and inventive content material advertising strategies during this e-book which were confirmed to extend on-line functionality throughout advertising and marketing, public kin, and customer support. learn how to include crucial content material optimization and social media engagement rules thereby expanding their skill to obtain and interact suitable buyers online.
Optimize presents insights from Lee Odden, one of many best gurus on content material and affiliate marketing. This booklet explains how to:• Create a blueprint for built-in seek, social media and content material advertising strategy
• make sure which inventive strategies will give you the top effects in your company
• enforce seek and social optimization holistically within the organization
• degree the company worth of optimized and socialized content material marketing
• strengthen guidance, tactics and coaching to scale affiliate marketing success
Optimize bargains a confirmed strategy for a customer-centric and adaptive affiliate internet marketing procedure that comes with the simplest of content material, social media advertising, and web optimization strategies.
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Extra info for Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing
Homing In on the Home Page The eBay home page is shown in Figure 2-1. It includes several key areas: ✦ A navigation bar at the top of the page with five eBay links that can zip you straight to any of the many eBay areas, as well as a powerful link right below the navigation bar ✦ An important link to eBay’s Live Help ✦ A list of links to auction categories ✦ Links to other eBay companies, and the 29 international eBay sites At the top of almost every eBay page is a search box that helps you find items by title keywords.
A modem transfers data over phone lines at a rate called kilobytes per second, or just plain K). A 56K modem is standard equipment, especially if you plan on using a lot of digital images (photographs) to help sell your items. ✦ Get a big screen. An LCD monitor that has at least a 17-inch screen can make a huge difference after several hours of rabid bidding or proofreading your auction item descriptions. Anything smaller and you’ll have a hard time actually seeing the listings and images. ✦ Make sure the computer’s central processing unit (CPU) is fast.
A hard drive with at least 60 gigabytes (GB) of storage space should keep your computer happy, but you can get hard drives as big as 300GB and more. I recommend you buy the biggest 10 Starting with the Right Computer hard drive you can afford because no matter how large your hard drive is, you’ll find a way to fill it up. ✦ Make sure you have a top-quality modem if you have a dial-up connection. Your modem connects your computer to the Internet using your telephone line. Even if you have a broadband connection (see later in this chapter), you should have a modem (usually built in to most computers) that can connect you on the off-chance that your high-speed service is down.
Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing by Lee Odden